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ART DIRECTOR
Job Summary
Creates visual images that are translated into TV commercials and print ads. He works closely with the creative team and is involved in every stage of an ad’s development.
Duties and Responsibilities
1. Directly responsible to the Creative Director and Executive Creative Director.
2. Work in close cooperation with your partner Copywriter in developing concepts and creative campaigns.
3. Develop concept that are strategically sound, creatively innovative and budget relevant in the best interest of our client’s brands.
4. In consultation with the Senior Art Director, supervise and be responsible for preserving the integrity of visual reproduction from concept to compre to final material involving executions in photography, illustration, graphic design and typography.
5. Uphold, defend and preserve the creative integrity of our campaigns without strain to creative-account management relationships, client relationships and agency-supplier relationships.
6. Present the creative campaigns produced by the group and see to its revisions, approvals and implementation.
7. Work closely with the Print Production Manager in preserving the graphic integrity of visual reproduction of your groups creative work.
8. Attend and provide Art Direction to TV commercial productions and photography sessions.
9. Review and evaluate all creative work and final artworks prior to release from the Creative Department.
10. Hold in strictest confidence all information concerning clients’ brands, creative concepts and campaigns developed by FCB Manila for its clients.
11. Abstain in any activity, business, professional, personal or otherwise that is directly in conflict with the interest of FCB Manila and its clients.
12. Perform other duties and responsibilities as may be assigned by the Senior Art Director/Creative Director, Executive Creative Director / Chief Creative Officer from time to time.
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